Al is one of the Owners of New England Motorcycle Group. Before coming to Seacoast H-D® in 2004, he worked for Harley-Davidson® Motor Company for 14 years. Every summer, Al takes a motorcycle riding trip with his wife and close friends. Past trips have been in Tennessee and Canada. He is a serious Patriots and Bruins fan, and loves to spend his days off with his wife, three daughters, and German Shepherd dogs, Mischa and Dieter.
Shawn is one of the Owners of New England Motorcycle Group. He has been working at Seacoast H-D® since 2003 as the CFO. Prior to working at Seacoast, Shawn worked in the Public Accounting field for five years earning his CPA license. When he’s not working, Shawn enjoys spending time with family and riding his Road Glide. His most memorable ride has been up the Mount Washington Auto Road.
Laurel is the General Manager at Boston Harley®. She has over 20 years of Harley-Davidson® experience. Laurel currently rides a 2017 Softail Slim S. In her free time she enjoys riding with her husband all over New England.
Carlos has been in the motorcycle industry since 2015 and after completing the Riding Academy course in 2017 joined the New England Motorcycle Group staff. He decided to learn to ride because, like Ricky Bobby, “I wanna go fast!” Carlos currently rides a 2022 Low Rider ST. He rode cross country on the H-D® Pan America and spent time riding in the desert in California. His favorite ride is along the New Hampshire coast on route 1A and on 1B across the bridges to Newcastle.
Robert has worked in Sales/ Customer Service for the last five years. He built his first bike into a beautiful bobber. His favorite part of riding is the release and the freedom. Other than riding, he enjoys skiing, playing basketball and bass guitar, producing music, and working on cars/ bikes.
Perry is new to the industry and has been riding on and off for a little over 4 years! He currently rides a 2011 H-D Softail Deluxe! In the past he has owned Suzuki GSXR and a Honda Shadow! HE love the Freedom and PEace that comes with riding. He’s loved bikes since he was a kid and his favorite rides are wherever the road takes him! People call Perry, PJ, because he is Perry Morrocco JR.
Sean is the Business Manager here at Boston Harley®. He has been working for Harley since 1997. If he had a bigger garage, he’d have more FXR’s. His home smells of rich mahogany and he has many leather bound books.
With several years of sales and management under his belt, Tony is focused and dedicated to customer service. He is excited to bring his experience, dedication, and passion to the Boston Harley-Davidson team! In his free time, Tony enjoys music, skateboarding, and video production. A fun anecdote: His family and friends call him “Tone Loc” because of his love of old school hip-hop and retro fashion!
George has years of customer relations experience and is excited to bring those skills to Boston H-D! He has multiple family members across the US in the motorcycle industry and is excited to hop on a soft tail or fat boy and reunite with that sense of freedom and excitement that all riders share. His sense of adventure also lead him on a memorable hike on the Appalachian Trail. Aside from riding, George enjoys martial arts, music, traveling, and cooking! Friends refer to George by his nickname “Costanza” saying he sometimes acts like the old Seinfeld sitcom character.
Todd has been riding for more than twenty years! He’s put his miles on with a few different bikes, but currently he’s racking them up on his 2014 Harley-Davidson Road King. His favorite roads to ride are Rt. 302 and the Kancamagus Highway.
Adam went to Johnson & Wales University. He decided to learn to ride after his uncle threw him on a bike. He currently enjoys riding touring bikes the most. His favorite ride is Gloucester to Boston. Other than riding, Adam enjoys health & fitness and bodybuilding. His nickname is Vitamin Guy.
Scott has been selling for more than 20 years and caught the motorcycle bug from his First bike in college – A Ninja 600. His first Harley was a 1999 Road King and he currently rides a 2013 Street Glide. Scott joined the team at BHD to combine his passions for selling with his love of motorcycle riding. A former professional poker player, Scott still plays Texas Hold Em as often as he can and loves to ride his mountain bike and run/hike with his 16 year old Blue Weimaraner named Hank.
David has been riding for over twenty years. Although he’s had many bikes, currently he is riding a 2022 Harley-Davidson Street Bob, that he loves! Freedom is the best part about riding for Dave, especially in the mountains or the Kancamagus Highway.
Matt’s motorcycle dream came true when he was 19 and got his first bike. He sat on the motorcycle and taught himself to ride and looks forward to sharing that passion with others. The thing Matt loves most about riding is the feeling of freedom that comes with it. Matt’s favorite rides are on windy up hill rides in the mountains or at the track. He also enjoys hiking and mountain biking, and if you ask nicely, he might share his Kermit the frog impression!
Rich started with Boston H-D in 2023 but has enjoyed the relaxation that comes with riding since 1974. He currently rides a 1999 FLSTF Fatboy Evo. His favorite rides are up and down the east coast and inland to the mountains. Aside from motorcycles and riding, Rich enjoys sports.
John manages the BDC at all five locations for New England Motorcycle Group. John has over thirty years of riding experience, and finally bought his first Harley® five years ago, a 1995 Bad Boy Springer. He currently rides a 2005 Road King Custom, a 2017 Ducati Monster 1200S and a 2019 Honda Monkey. The friendships John has with his clients and co-workers, and his passion for anything with two wheels are what drives him and keep his job fun!
Rosina has been riding for several years and joins our BDC staff after serving as a Seacoast Riding Academy instructor. She currently rides a 2003 H-D Sportster. Her favorite things about riding are the feeling of freedom and the people she meets in the motorcycle community. Other than riding she loves horseback riding and shooting guns!
Carly went to Southern New Hampshire University. She loves the freedom and adrenaline that comes from riding. She is an adrenaline junkie- she’s even been bungee jumping in New Zealand! Other than riding, she enjoys trying new breweries and listening to music.
Zachary’s favorite ride is wherever the road takes him. He wanted to learn to ride since he was a kid, and currently rides a Yamaha 123. His favorite part of riding is the sense of freedom. Other than riding, he enjoys music and video games.
Arielle has been the Marketing Director at Seacoast Harley-Davidson®, The Harley-Davidson® Shop of Rochester and Boston Harley-Davidson® since 2009. She has also been riding for 8 years after taking our Riding Academy Course. Arielle’s very first motorcycle was a 1985 Red Honda Rebel (she loved that little thing), and her current ride is a 2016 Road Glide Special. Her most memorable motorcycle ride was out in the Berkshires in Western MA. This was right after Hurricane Irene, so the roads were freshly paved and vacant. She says that it was perfect; just her, her friends and the road. They rode up around Mount Greylock and along the Mohawk Trail, following the road’s beautiful turns and curves. The best word she has to describe it is blissful. Arielle’s favorite part about riding is its relaxation. The wind blowing in your face melts away your stress and calms your mind. Other than riding motorcycles, Arielle likes to ski, work in her yard, and read at the beach with her toes in the sand.
This is a fresh start for Jouliette. She hasn’t ridden before, but is excited to start. She became interested in the culture of motorcycles when she attended Bike Week up in Laconia. When she’s not working at the dealerships she’s working with animals, singing, reading and writing.
Matt joins the parts department with the same enthusiasm other riders share for the freedom of the road! In 2017 he was looking to add another skill under his belt and learned to ride. Since then he’s enjoyed many days on the open road with his favorite ride being in the White Mountains. Matt enjoys playing video games in his spare time and is a professional streamer!
Nathan has been riding since he was about 10 years old. He watched a lot of X-Games and stunt riders and was drawn to motorcycle life. Around 2019 he started to fix and sell mopeds and scooters. He currently rides a Honda Grom 125cc and loves how riding allows him to explore new places — especially places a car can’t go! One memorable riding experience was when he took a ride up the coast to Maine with a big group he met on Facebook. The thing about Nathan is that he likes to tinker with things! He currently enjoys building electric bikes and working with a 3D printer!
Fred has been in the motorcycle business since early 2021 and his favorite bike is a Street Bob! He loves the freedom riding provides! He served over 3 years in the Army Infantry–thank you Fred! His favorite things to do include Racing and Hockey. A fun fact about Fred is he knows how to skydive! Come on down to Parts and Service and say “Hi” to Fred!
Chris Sawyer is our Chrome Consultant here at Boston Harley-Davidson®. Chris is an expert at building the bikes our customers dream about. Chris started at Boston H-D® in 1999 as a Parts & Accessories Associate, attended and finished MMI in 2004, and had the unique opportunity to work at Black Hills Harley-Davidson® in Rapid City for three weeks during the 2013 Sturgis rally. When Chris isn’t working, he spends his time with his adorable children. There are usually two places you can find Chris on his days off; some remote location in the woods fishing, or in his backyard having a BBQ and smoking some meat.
Emily grew up around motorcycles and 2023 will mark her first full year working in the industry. She is currently learning to ride and is already hooked on the freedom and adventures that come with riding. In her spare time Emily enjoys painting, gardening, walking the beach, and yoga.
Dave is a graduate of Motorcycle Mechanics Institute class of 1997. He worked at a Harley-Davidson® dealership for 4 years before leaving in 2001 to work in the aftermarket industry for the next 5 years. Dave has been with Boston Harley-Davidson® since 2006.
Vinny graduated from Motorcycle Mechanics Institute. He started working at Cycle Craft as a Harley-Davidson® Technician in 1991. He has been working in the Harley Davidson® industry as a factory-certified Master Technician for the past 28 years.
Jonathan started his Harley riding experience in 2021 after years of riding dirt bikes and a long desire to own a Harley. He loves riding his 2018 Softail Street Bob with friends and experiencing the freedom you get from riding that just doesn’t come with driving a car. One of his favorite rides is on the backroads from his home town to NH. Aside from his work on motorcycles, Jonathan enjoys working on cars and trucks.
Connor started in the motorcycle business in 2018 but his dream to ride started when he was 8 years old. Today he rides anything he can get his hands on because the freedom, ability to explore, and speed make every ride a favorite ride. Outside of motorcycles, Connor enjoys gaming, weight lifting, boxing and comic books. A fun fact about Connor is he can “pop” his nose like he can his knuckles!
Troy’s favorite motorcycle is the Harley-Davidson CVO Road Glide. That makes sense because his favorite thing about riding is the adrenaline! Troy loves the outdoors so when he’s not working, you’ll find him hiking and camping.
Michael is just starting out in the business and has been riding since he was 8 years old. His favorite bike of all time is the H-D Dyna. Getting together with all his friends and family that ride really got him into the lifestyle. In his free time Michael is working on anything with a motor.
Kevin started in the motorcycle industry in 2016 after completing the MMI course in Orlando. He currently rides a 2017 Road King enjoying the wind in his hair — especially on his favorite ride to Vermont. Outside of work, Kevin enjoys fishing and drawing. A fun fact about Kevin is he got his nickname from Pancho Villa!
Mike is the Customer Experience Manager at New England Motorcycle Group. He has been with the company since 2010 and brings over 25 years of retail experience to the organization. Mike has been an avid motorcyclist for over 30 years. When Mike is not riding, he likes to play golf and spend time with his two kids Maddy and Jack. His current ride is a 2015 Electra Glide.
Ariel is starting in the motorcycle business in 2023 and is excited to be working toward his rider’s permit. He’s keeping his eyes on an H-D Dyna in the hopes of cross country ride. He expects that will go better than his first experience on a bike when he ended up on a concrete wall–ouch! He acknowledges he can be a little too witty at times and has the scars to prove it. In addition to his interest in motorcycles Ariel is a licensed paralegal, enjoys drawing, poetry, and fashion.
Sheryl started working at Boston Harley-Davidson®. in 2017. She currently rides a 2019 Road King Special and a 2009 Super Glide, and when her husband isn’t looking she loves to ride his 1978 Shovel Head (FDX).
Unfortunately, her first experience riding years ago was not great and it kept her away for a while. As a result, this has made her determined to make every class an enjoyable experience for each riding academy. Sheryl became a RiderCoach in 2018.
Now she’s back to enjoying the air on her face and the freedom of riding. An adventurous rider, she’s curious to know where new roads lead and enjoys “getting lost”. When asked about her favorite ride to take, she responds with “Anywhere! Yes, Let’s Go!”
Daniel loves meeting new people, checking out different motorcycles, and talking about performance/accessories. He learned to ride to enjoy the open road out in the elements! He says that every ride is a great time with friends.
Kris started working in the Harley-Davidson® industry in 1994 and has been part of the Boston Harley® team since 2010. She is a certified Rider Coach by the MSF and Harley-Davidson®, as well, she started our Riding Academy program here in 2015. Kris’s favorite exercise is the “kidney bean” Ex 11, all while avoiding earthworms on the range. Her passion is to get more people involved with the sport of motorcycling. Kris’s ride is a 2008 H-D® Crossbones.
Kurt’s love for two wheels started on his neighbors Honda Z50 at age 8. A string of dirt bikes led to his first street bike just out of high school and he never looked back. Over the past 30 plus years, he has owned a variety of bikes which have helped him to sharpen existing skills and develop new ones. His current garage stable is referred to as a ‘shrine to speed’. If asked what his favorite bike is the answer is always yes.
It was a natural fit for Kurt to end up as a motorcycle instructor, something he has been enjoying since 1998. While meeting people from all walks of life and riding motorcycles all day is fun, he enjoys seeing the joy of new riders growing the most.
Kurt has also spent a considerable amount of time on race tracks – a place where you can learn endlessly about grip and handling dynamics. Most recently he has become obsessed with touring, there is likely no better way to see the country. His favorite venue is the Blue Ridge Parkway, absolute moto heaven hands down.
Ted has been a rider coach since 2017, a year after attending a Harley-Davidson Riding Academy class. He’s been riding since the mid 1980’s and his lifetime mileage is over 100,00 — 54,000 of those after taking the Riding Academy class in 2016! For Ted, the greatest reward in teaching is when he has students on the range tell him he’s non-judgmental and patient. Ted currently rides a 2018 H-D Police Road King. His previous bikes were a 1986 Low Rider, 2016 Ultra Limited, 2010 Police Road King, and 2018 Ultra Limited.
Liz is an elementary school teacher who loves reading, writing, and riding. She joined Harley Davidson looking for a fun summer job, hoping that her passions for teaching and riding would find a perfect union. Liz enjoys working with new riders, especially those who may be a little nervous, and helping them find their personal freedom. Liz loves riding for many reasons, but mostly because she finds it so relaxing. She said “When you’re on a bike, you exert so much mental energy just operating it safely that there’s no room for anything else. Go ride for an hour and your problems just fade into the background.” Liz rides a Kawasaki Vulcan Mean Streak and enjoys riding alongside her husband. They love exploring New England together, one winding back road at a time.